Through an iconic revival of Sunny Deol’s & popular late actor, Puneeth Raj Kumar, Kofluence helped Dunzo launched an ad campaign #TareekhPeTareekhChallengegarnering millions of views.
We went live with 1000+ content and garnered a remarkable 9.3% engagement and 10M impressions.
Mirae Asset joined hands with Kofluence to amplify the newest addition to their product portfolio - mStock, with the aim of driving brand awareness and account openings on their platform
To begin with, we leveraged core finance channels active on YouTube with a subscriber base of 100k+, to talk about the product features.
We then activated Twitter Influencers, with an average follower base of 50k+, to throw light on their personal experience with the platform
The campaign helped mStock gain significant traction among target audiences, resulting in a 10X increase in their overall app downloads
