Hero MotoCorp wanted to explore influencer collaborations with Kofluence for better marketing penetration and signups.
We crafted launch campaigns and test ride events to provide potential customers with an opportunity to experience the brand's products in person.
Successfully ran campaigns like #DirtBikeChallenge and #BoomWaliFeeling which generated over 45M reach.
We deployed every category of creators from Nano to Mega, and drove maximum engagement both online and offline for Experience centre Test Drive events.