Introduction
What do the Most Popular Tech Influencers do?
Top Most Indian Tech Influencers Today
Conclusion
FAQ’s
| Did You Know?
According to Kofluence – Influencer Marketing Report, brands are expected to increase their investment in influencer marketing from a range of $0.3 – $0.4 billion in 2022 to an impressive $2.8 – $3.5 billion by 2028 highlighting the industry’s growth and the rising importance of influencer collaborations in driving marketing strategies. Kofluence reports that the creators economy in India will grow over 30% by 2030. |
Introduction
Curious about the top tech influencers in India? In a world where technology evolves at breakneck speed, staying informed about the latest innovations can be overwhelming. With tech giants rolling out new devices and advancements almost every month, it’s the top tech influencers in India who play a crucial role in keeping the public informed. These influencers not only showcase the best in tech but also help audiences make informed decisions about the gadgets and technologies shaping our future.
Only the top tech influencers in India stay updated with trends and bring the latest technology to the Indian audience. Being passionate and highly interested in tech is great for people, but not everyone has the time to focus on technology. Indian tech influencers curate these topics and ensure the latest trends reach their audience.
What do the Most Popular Tech Influencers do?
The most popular tech influencers in India keep their audience informed about new tech updates, exciting technology, and essential gadgets. From the latest mobile phones to car tech, there is so much that tech influencers in India bring out for their audience. Technology influencers wield significant influence in today’s market due to the increasing desire to utilise smart tools and gadgets.
Such influencers are also involved in tech influencer marketing and promotions. Tech influencers in India hold considerable power in informing and influencing people through their reviews and recommendation videos. Influencer marketing for tech is an in-demand process for startups and established companies. The audience also benefits greatly from the quality of content that the influencers create. The technology influencers market is extensive today because there are different types of tech today that influencers can choose as their niche.
| Key Takeaway:
Looking to stand out in the digital space? Kofluence’s influencer marketing platform in Bangalore specialises in identifying and partnering with influencers who align with your brand values and goals |
Top Most Indian Tech Influencers Today
Here is a list of famous tech influencers in India, which might include some names that you are already aware of. These tech influencers have millions of followers and create high-quality, tech-oriented content for their audience. The tech influencer community in India is very broad, but here are some well-known names.
. Gaurav Chaudhary, aka Technical Guruji
Technical Guruji is a popular YouTube channel that tech influencer Gaurav Chaudhary runs, and it is growing as one of the best tech review and recommendation channels. The easy and interesting way of communication that Gaurav Chaudhary has connected him to the masses. He gives straightforward reviews and first-hand experience videos. He has a huge following base, and his tech videos have become very popular overnight.
. Tech Wiser
Tech Wiser is a popular YouTuber and Instagrammer, well-known for his thorough review and experience videos. He frequently posts tutorials that educate viewers on getting the most out of their devices. Tech Wiser consistently delivers high-quality content, focusing on uncovering tech hidden gems and lesser-known device features. His videos empower people to maximize the potential of their devices. Thanks to his engaging content, Tech Wiser has been rapidly gaining popularity. Additionally, he has authored insightful articles on today’s useful tech gadgets.
. Tech Burner
Shlok Shrivastava, the creator behind the popular YouTube channel Tech Burner, has carved out a niche with his engaging short and recommendation videos. Known for his ability to connect with a younger audience through humor and sarcasm, Shlok has built a loyal following with his frequent uploads. His channel stands out for its insightful product reviews, unique discoveries, hidden gems, and affordable gadgets. His collaborations and short videos further add to his appeal. Behind the scenes, he leads a dedicated team of young professionals, driving the success of his studio.
. Technical Sagar
Technical Sagar is another young YouTuber who is also one of the most popular tech influencers in India. The tech-savvy YouTuber is well known for his videos and shorts on trendy topics and various subjects. He not only reviews and shares his experiences about the latest launches but also informs the audience about pressing topics of tech like cybersecurity, hacking, device protection, and other common problems that his audience might face. He connects with the common audience through a problem-solving approach and easy communication. He has also posted many tutorials and live-streamed videos that his followers love.
. Beebom
Beebom is a YouTube channel that is growing day by day because of its unbiased approach to tech gadget reviews and other aspects of tech. Beebom has a diverse range of content, including opinion pieces, reviews, recommendations, and other forms of content. You can also find short-form videos on the channel if you are looking for interesting videos to scroll through easily. Beebom is a channel run by a group of creators, writers and back-end staff who are committed to spreading relevant and correct information about tech developments and the consequences of tech among people. Beebom has also posted tutorials, detailed videos on gadgets, comparative videos, etc.
Conclusion
Tech influencers are rising in prominence due to the high demand for tech-focused infotainment content among Indian audiences. Tech influencers in India have been gaining traction and recognition as India has emerged as one of the largest markets for tech and new gadgets. Today, people from different socio-economic backgrounds are interested in up-and-coming technology. Tech gadgets are also coming in different ranges in India, so, tech influencers cater to different audience segments.
Most popular tech influencers in India come from ordinary backgrounds, which makes them relatable. Technology can be spread with an element of fun, which popular influencers highlight in their content. Brands and tech companies are also depending on influencer marketing for their new launches as they have a genuine and strong follower base.
If you found this blog helpful, browse through our website for other blogs on similar topics, or get in touch with us for your next influencer marketing campaign! Download the Kofluence app and find relevant campaigns catering to your target audience! To opt-in, download the Kofluence app here: iOS users and Android users.
FAQ’s
. Who is a famous tech influencer in India?
One of the most popular tech influencers in India is Gaurav Chaudhary, also known as Technical Guruji. His YouTube channel, which covers a wide range of tech topics, has amassed a massive following of tech enthusiasts and has made him a go-to source for reliable tech advice and insights.
. How do I evaluate the performance of an influencer?
To evaluate an influencer’s performance, consider their engagement rates, follower growth, content quality, brand alignment, and impact on sales or website traffic. Analyse metrics like likes, comments, shares, and click-throughs to assess their ability to drive meaningful results for your brand.
. How are influencers impacting the tech industry in 2024?
In 2024, Indian social media influencers continue to play a significant role in the tech industry’s marketing and product promotion efforts. They drive awareness, generate leads, and influence purchasing decisions for innovative tech products and services. Brands leverage influencers’ reach and credibility to effectively connect with their target audiences.
